Business Networking, Blogging and Discussions
Our strategy, in this instance is to raise our rating with the search engines and our social media presence. Our tactic is to use keywords.
Let's consider your launch into a new market. For instance, let’s look at keywords (keep an outline of your research.) I recommend the following:
Return to your existing web site or your web site in development to implement the strategies from your research. When you implement these strategies - again, keep track of what works and what doesn't work. In addition to your own findings, there are various free analytic toolsdesigned for this and other purposes.
When completed, evaluate what you would do differently next time. Keep everything in a neatly organized outline to refer to and revise as new information comes along!
Here's the good part..how does this affect your social commerce strategiesif the information I've given you pertains to your social media profiles?
Here is how to use this same strategy on your Facebook fan page. In the "Information" section, I used every space available to build in my keywords and pertinent information about my site. Click on the picture below to go directly to this page to view this example.
But the really good news is, when I type my name into Google search with no location or age --- just my first and last name, my Facebook fanpagecomes up (as of this date) as the 7th item on the 1st page! That number varies from day to day.
My web site has been online since September 2011, has less than 20 blog posts and shows up on the first page of a Google search. Keep in mind, that my name, Susan Daniels, is almost as common as Jane Doe! That's how you apply this information to your social commerce strategies. Use this same strategy on every social media network.
This is a great way to develop your social commerce strategies for your online efforts. Thank you for joining me on this fantastic adventure! I encourage each of you to pursue your crazy dreams and never, ever give up. Be ready to invest wisely in yourself and your business as God places gifts in front of you. Remember, Crazy Dreamers Do!
Warmly,
Susan Daniels
Crazy Dreamers Do | Social Media Lady
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The Small Business Network is hosted by Larry Brauner of Online Social Networking and Social Media Director at Gevril Group. Read Larry's articles on business networking and Ning networking.

Gevril and Haurex Italia dinner during Baselworld in March 2011 with Larry in the background.
Baselworld 2012 March 8-15.
© 2012 Created by Larry Brauner.

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