Julie Weishaar's Blog Posts Tagged 'marketing' (5)

Local Small Business Video Marketing Effective Way to be Seen

No matter what kind of business you have, using video to market your local business is an effective and fun way to be seen. You can create many different types of videos depending on your products and services as well as your target audience that will get attention, cause controversy, or just get people curious enough to come to your door.  The entire point of any marketing is to…

What is Your Personal Brand?

It is what you do, what you don't do, what you say, what you don't say, how you present yourself, how you treat others, how much integrity you have, etc. Basically, your personal brand is "YOU", your…

As a Small Business & Video Marketing Consultant I found myself in a bit of a dilemma as I have a STRONG desire to NOT be on the receiving end of a video camera. NOT the best place to NOT be for a Video Marketer. Hence my learning how to create engaging and compelling videos with animations that deliver my marketing message (or my …

I am a local business owner so I don't need video. Video is for online businesses not local businesses. I have a website isn't that enough? Not if you want to stay ahead of the competition and increase sales. You local customers are using the web to find businesses. If they want a restaurant to go to, they are not looking in the yellow pages. They are turning to their iphones, laptops and blackberries to search what they are looking for. If you can't be found online, chances are many of your…

Why is Video for Business so Powerful?

The business climate today is all about how to make your marketing message heard above all the “noise” of competing marketing messaging in an age where we are all faced with “information overload” to the nth degree. Business owners are always looking for ways to maintain a competitive advantage and to be able to connect with their customers and…