Informing, Connecting and Branding Professionals and Entrepreneurs
If you have a product that you want to sell, whether it's an e-book, audio or video, it's usually a very wise idea to create an affiliate program around it.
If you have an affiliate program for your product, you will get a ton of traffic that you would not normally have received.
The reason is because a lot of people will promote your product for you when you're paying them a commission to do it!
Would you rather have 100 people buy your product from you? Or would…
Added by Nelson Tan on May 30, 2012 at 12:25pm — No Comments
I never believe in buying traffic. How do you think visitors come to know me? Did they pay to know me? Most probably they subscribed because of a free download in the first place. You may not remember how but YOU are the traffic. You are targeted because I hit your hot button correctly :)
There are enough free resources out there on the Net to keep one busy with getting traffic, but here are the only 7 most effective methods: search engine optimization (SEO), link exchange,…
Added by Nelson Tan on May 30, 2012 at 12:23pm — No Comments
It's been proven when somebody makes a buying decision, they do so for one of two opposing reasons:
1) Pleasure or Ego: They want to move toward something. This is known as "chance of gain" positioning. Your product or service helps people further their pleasure, realize a passion, or take some action that makes them happy, e.g. a new car, a pair of skis, a book about being successful.
2) Pain or Fear: They want to move away from something. This is known as "fear of loss"…
Added by Nelson Tan on May 30, 2012 at 12:21pm — No Comments
If you view web pages as the original publishing platform since the Big Bang of the World Wide Web, surely this variant platform called 'blog' and its increasing popularity heralds another mode of information publishing and communication. Maybe 10 years down the road another new platform is born ('wiki' is the latest). For now, 'blog' is in the spotlight.
The blog shares some similarities with the web page as well as being the anti-thesis to the newsletter. It has its own URL so it…
Added by Nelson Tan on May 30, 2012 at 12:20pm — No Comments
There must be POWER in collective decision-making. We guess it is safer to say group thinking is more reliable than individual thinking. Throughout human history there is a secret consensus within shared cultures that uphold great societies, countries and civilizations and they had their 15 minutes of fame.
The fine line in teamwork is: do you tend to create differences with others or make the difference for others? Creating differences requires you assert ego. Making the difference…
Added by Nelson Tan on May 30, 2012 at 12:18pm — No Comments
Writing an effective web copy begins with an understanding of what the goals of your website are. Are you trying to get your visitors to purchase something or have them sign up for your newsletter? Remember you are trying to get someone whom you can't see and have never met take a step towards building a relationship with you or your company.
1. Create a customer profile—Who is exactly your target audience?
Are they young, middle aged or senior?
Are they primarily male…
Added by Nelson Tan on May 30, 2012 at 12:16pm — No Comments
Twitter is still a relatively new social networking site, and there are still thousands of marketers who are not using it to its full potential. Some are not using it at all. As with just about any other social networking site you can mention, you have to put in the work at the start to establish yourself as a credible, helpful contributor who is there to do more than just give a sales message and win customers. Using Twitter is an art form all of its own, and is totally unlike anything you…Continue
Added by Nelson Tan on May 30, 2012 at 12:15pm — No Comments
Upselling is the art of selling the next consecutive product immediately after your customers have bought the first one. This helps you ride on his/her purchasing momentum.
The normal advice is that upselling occurs on the Thank You/product download page. Actually, if you can make a sharp distinction between the various Thank You pages you may already have on your site, you can advertise more products than you may think.
Here are some 'labels':
1) Newsletter Thank…
Added by Nelson Tan on May 30, 2012 at 12:13pm — No Comments
When you want to take control and are thinking of starting your own affiliate program, there are certain things you will need to offer. You need to make it easy for affiliates to get on board and get started right away. To do this, you will need to offer them certain things to work with. You should immediately tell them everything they need to know in the first e-mail you send to them. You don't have to go into great detail about it but you can touch on certain things and give more detail on…Continue
Added by Nelson Tan on May 30, 2012 at 12:11pm — No Comments
A search engine optimization company can be an invaluable asset in your Internet Marketing campaign. They specialize in knowing how to raise your search engine positions, monitoring those positions on the regular basis, and adjusting their strategies to account for undesirable results in any given month. Since this takes a lot of time, effort, and specialized knowledge, it can be in your best interest to go to an outside source rather than try to maintain high search engine positions on your…Continue
Added by Nelson Tan on May 30, 2012 at 12:10pm — No Comments
Do you dream of starting your own business? If yes, then you should know the tricks and tactics to set up your small business so that you can run it smoothly and make good profit with the help of it. You have to invest good amount of money to start your small business. If you do not have enough money, you may use your credit cards for it. Make sure to repay the balance on…Continue
Added by Kavin Matthews on May 29, 2012 at 11:55pm — No Comments
Article marketing is a very good way to accumulate backlinks that point back to your site and generate visitors. Unfortunately, search engine companies like Google have clammed down hard on duplicate content so your works must appear somewhat 'original' or unique to be acceptable in article directories. In this article you'll discover quick tips to rewriting one good article under 1 hour and you'll have no worries about other writers accusing you of plagiarism.
First of all, there…
Added by Nelson Tan on May 28, 2012 at 10:15am — No Comments
1. Use the addition (+) sign to make sure you get all the terms in your search results. So: '+internet +marketing +strategies' will get you results containing all those words, leaving out web pages that only contain 'internet'.
2. Use the subtraction (-) sign to exclude references that you are not interested in. For example, if you are not interested in web pages that talk about viral marketing, enter: 'internet marketing strategies -viral'.
3. Sometimes, your search terms…
Added by Nelson Tan on May 28, 2012 at 10:13am — No Comments
Your website's ranking on search engines is a vital element of your overall marketing campaign, and there are ways to improve your link popularity through legitimate methods. Unfortunately, the Internet is populated by bands of dishonest webmasters seeking to improve their link popularity by faking out search engines.
The good news is that search engines have figured this out, and are now on guard for "spam" pages and sites that have increased their rankings by artificial methods.…
Added by Nelson Tan on May 28, 2012 at 10:11am — No Comments
Advertising your services or products on the Internet is both extremely effective and extremely competitive. There are several ways to go about attracting traffic to your website; Pay-Per-Click is one of the options you can choose from, along with developing an SEO, or search engine optimization campaign. Both pay-per-click and SEO are targeted to get your website placed as close to the top of search engine results as possible. One of the differences is that it takes minutes to set up a…Continue
Added by Nelson Tan on May 28, 2012 at 10:03am — No Comments
There are many ways to promote your website and one of the most efficient ways is to use search engines. Search engines are the first stop for most people trying to find information, services, and products online. Because of this, it is essential that your website appears quickly in search results.
The Internet contains numerous search engines, some of which offer what is known as "paid inclusion". This means that you pay the specific search engine an annual fee for your web page to…
Added by Nelson Tan on May 28, 2012 at 10:01am — No Comments
Since search engines are the first stop for people on the Internet looking for goods or services, the position your website appears in search results is an important factor. If your URL shows up far down the results list, the chances of the consumer never finding you increase incrementally. Once you achieve a high search engine position, it is essential that you make sure you maintain the high ranking you have worked so hard to achieve.
This means you must come up with a strategy to…
Added by Nelson Tan on May 28, 2012 at 9:59am — No Comments
Who controls the Internet? Don't be surprised if we say it's the major search engine (SE) companies. While it gets more baffling to keep up with their ever-changing algorithms or whatever criteria (as and when they like it) and more convenient to label them as notorious for indexing your web pages only to see them suddenly dropped altogether, there are at least some things you can do to maintain your SE visibility in the long term.
1) Create a sitemap. This sitemap page contains all…
Added by Nelson Tan on May 28, 2012 at 9:58am — No Comments
The methods employed to increase your search engine rankings may seem like rocket science to you, so you have probably avoided dealing with this issue. I am here to tell you—the time has come to face your website! A high search engine ranking for your website is so essential that if you have the slightest desire to actually succeed in your business, there is no way you can continue to avoid this issue.
At least 85% of people looking for goods and services on the Internet find…
Added by Nelson Tan on May 28, 2012 at 9:56am — No Comments
Search engines are the gateway to the Internet; they are the first tool that potential customers use to find the products and services they need. This is why link popularity is so imperative. If the customers do not find your website, you have no possibilities of making any sales.
You're probably wondering what the blazes is popular about a link! Well, in a word—plenty! Link popularity refers to the ranking assigned to your website by the search engines, and it determines the…
Added by Nelson Tan on May 28, 2012 at 9:54am — No Comments