Small Business Network

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If you want to build a web presence, you'll need some kind of website that can serve as the focal point of your online marketing initiatives and as the home for most of your content on the web. You could create a conventional website, a blog site or even your own niche social networking site. Your choice will depend upon many business considerations.

When you create your own website, you control its contents, layout and functionality. You also maximize the likelihood that your marketing investment will be secure and generate returns for a substantial period of time.

When, on the other hand, you use a website belonging to another party, you have less control, and you run the risk that your use of the website will be restricted or terminated by its owner in the future.

Of course you'll use websites you don't own or control when you build your web presence. Besides the Small Business Network which you're using now, you'll probably use Facebook, Twitter, YouTube and similar social websites to reach out and engage your target audience wherever they are.

Nevertheless, all your efforts to build a web presence will revolve around the web property you'll call home, and that will be a website that only you own and control.

Tags: online-marketing, web-content, web-presence, websites, your-own-website

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Replies to This Discussion

Yes I understand this but when you are computer illiterate to the fact of not knowing how to do this then you have a to hire somebody and my person that I hired lives in Texas now and he is the only one that can change anything and fails to do this service.  If you do not know how to do this then there is a problem.  I have spent 4 thousand dollars with different people and have but to find this to be expensive for not being able to change anything on your own.  

You cannot do everything in life and have to pay, pay, pay for people to do what you do not know.  I am sure others have this problem as well.  Money has to do with everything you do not know.  So therefore you have to do what you can be afforded in your budget.  To old to go to school especially with disabilities, this creates a problem with special talents for this kind of service.  My website is www.happytimesforkids.com and I would love to add to this but I think only the man that created this can change, he said fly me from Texas that is expensive itself. I do keep up my dues with all domains.      

Thanks for making aware of this idea of how to make web presence. I am sure every one of us would love to have a beautiful home what called web home to live in with the community to share ideas.

Gary Faerber... I had to teach myself everything. There are many platforms which would be perfect for a small business such as yours. You could use something as simple as Blogger, a point and click platform owned and operated by Google and included, FREE, with every Gmail account. And, their templates have a nice, modern feel and can automatically reformat for mobile viewing when visited by a cell phone.

And, Gary, you can rebuild your entire site (no coding required) and then map it to your domain for free. Your old site, and the vendor who holds you hostage, would be gone forever.

Do you have access and control of your domain name?  Who did you buy that through?

And, Larry.. your post is on the money. However, depending on the size of the business, platforms owned by others can be justifiable until a business becomes quite large (IMO.)

Jim, Hosing is very cheap and WordPress is free. If a few dollars per month is steep, then the situation is pretty sad. Platforms owned by others are very necessary, but I still maintain that "all your efforts to build a web presence will revolve around the web property you'll call home, and that will be a website that only you own and control."

Jim Canto said:

Gary Faerber... I had to teach myself everything. There are many platforms which would be perfect for a small business such as yours. You could use something as simple as Blogger, a point and click platform owned and operated by Google and included, FREE, with every Gmail account. And, their templates have a nice, modern feel and can automatically reformat for mobile viewing when visited by a cell phone.

And, Gary, you can rebuild your entire site (no coding required) and then map it to your domain for free. Your old site, and the vendor who holds you hostage, would be gone forever.

Do you have access and control of your domain name?  Who did you buy that through?

And, Larry.. your post is on the money. However, depending on the size of the business, platforms owned by others can be justifiable until a business becomes quite large (IMO.)

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